Senior SEO Expert – Food / Meal Prep / Local Services

Filled
January 12, 2026
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Job Description

Job Detail

  • Company Name : Upwork
  • Employment type : Full Time
  • Experience : 5+ years
  • Salary : $55 to $60 Hourly
  • Location : Remote Option Available
  • Work Schedule : 5 Days a Week

We are looking for an absolute expert in SEO, not a generalist.

This role is for a seasoned SEO professional with proven, hands-on experience ranking local businesses—specifically in competitive metropolitan markets. Bonus (strongly preferred) if you have experience in Houston or similar large U.S. cities.

This is not an entry-level or experimental role. We are a real, operating business and need someone who understands how SEO directly drives revenue, not just traffic.

About the Business

We are a Houston-based, chef-crafted meal prep brand operating in a competitive local market. SEO is a critical growth channel for us, especially for:

– Local search visibility

– High-intent keywords

– Google Maps / Local Pack dominance

What We’re Looking For (Non-Negotiable)

– Proven success with local SEO (Google Business Profile, local citations, reviews, maps rankings)

– Experience ranking businesses in competitive city markets

– Strong understanding of:

– On-page SEO (content structure, internal linking, technical optimization)

– Off-page SEO (backlinks, authority building)

– Local schema & technical SEO fundamentals

– Ability to show case studies or real examples of results achieved

– Strategic thinker who can explain why something should be done -not just execute tasks

Strong Preferences

– Experience in food, meal prep, restaurants, local services, or e-commerce

– Familiarity with Houston or Texas markets

– Experience working with Shopify-based sites

– Comfortable collaborating with founders and moving fast

Scope of Work

– Full SEO audit (technical, on-page, local, off-page)

– Local SEO strategy & execution

– Keyword strategy focused on high-intent local searches

– Google Business Profile optimization

– Content & landing page SEO guidance

– Ongoing optimization and performance tracking

How to Apply (Important)

When applying, do not send a generic proposal.

Please include:

– A brief summary of your local SEO experience

– 2–3 examples or case studies of businesses you’ve helped rank (especially local)

– Cities/markets you’ve worked in (mention Houston if applicable)

– Your proposed approach for a local business like ours

Applications that are vague or generic will not be considered.