Senior Content Writer — Web & AIO/SEO

Filled
January 12, 2026
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Job Description

Job Detail

  • Company Name : ZoomInfo
  • Employment type : Full–time
  • Experience : 3-4 years
  • Salary : $1,27,000.00 to 2,00,000.00 per year
  • Location : Remote Option Available
  • Work Schedule : 5 Days a Week

ZoomInfo is where careers accelerate, and they are seeking a Senior Content Writer who can own high-impact website content end-to-end. This role involves writing structured, high-performing content that enhances visibility, engagement, and conversion while collaborating with various teams to optimize content for both traditional and AI search systems.

Responsibilities
• Write and refresh high-impact website content across product pages, solution pages, features, use cases, and personas
• Partner with Brand and PMM to translate platform and product narratives into simple, compelling web content
• Build modular, scalable content patterns that improve clarity, user flow, and conversion
• Write schema-driven copy (FAQs, metadata, structured elements) to improve consistency across AI search systems
• Support AIO coverage expansion by producing content aligned to entity definitions, fan-out keyword clusters, and narrative anchors
• Partner with AIO team to refine patterns for pages flagged by crawl behavior, mention rate gaps, or schema coverage needs
• Write SEO-optimized content that balances search intent, UX clarity, and brand voice
• Build content structures (H1/H2 hierarchy, summaries, TL;DRs) aligned to keyword and cluster strategy
• Collaborate with SEO/AIO teams on briefs, testing plans, and ongoing optimization
• Work closely with Web PMs, Designers, and Product Management stakeholders to refine content around journeys, modules, and experimentation
• Collaborate with Brand to ensure every page reinforces our GTM Intelligence platform story, and voice and tone
• Integrate insights from analytics, A/B tests, and AI-search performance into content refreshes

Skills
• 5-8+ years experience writing website, SEO, or conversion-oriented content (B2B SaaS experience strongly preferred)
• Deep understanding of SEO fundamentals: keyword strategy, search intent, content hierarchy, metadata, and internal linking
• Working knowledge of AIO/AI Search mechanics — or strong willingness and ability to learn fast
• Ability to turn complex product concepts (AI agents, orchestration, GTM workflows) into simple, direct copy
• Experience writing for multiple personas across the funnel (RevOps, Sales, Marketing, SDR)
• Strong editorial instincts: clarity, structure, consistency, narrative discipline
• Fast, reliable execution — able to manage multiple deadlines with high quality
• Experience writing schema-driven content (FAQPage, HowTo, Organization, Product, etc.)
• Familiarity with AI-powered content workflows, knowledge bases, or structured editorial systems
• Experience in enterprise SaaS, martech, sales tech, or data products
• Background in messaging development or website refresh projects

Benefits
• Comprehensive benefits
• Holistic mind, body and lifestyle programs designed for overall well-being

Company Overview
• ZoomInfo offers a platform for accessing business contact information, company profiles, and sales intelligence tools. It was founded in 2000, and is headquartered in Vancouver, Washington, USA, with a workforce of 1001-5000 employees. Its website is http://www.zoominfo.com.

Company H1B Sponsorship
• ZoomInfo has a track record of offering H1B sponsorships, with 74 in 2025, 67 in 2024, 51 in 2023, 115 in 2022, 81 in 2021, 10 in 2020. Please note that this does not guarantee sponsorship for this specific role.