Analytics Specialist – Digital Agency – Remote Canada

Job Description

Digital Agency Remote Job – Analytics Specialist

Are you an analytics expert looking for a remote opportunity to work with a digital marketing agency that helps grow the world’s top life science companies?

Supreme Optimization is looking for an analytics expert who has a proven track record of optimizing websites and digital marketing campaigns using Google Analytics, Google Tag Manager, and Google Data Studio.
• Please read to the end for specific instructions on applying to this job.

About Supreme: We are the world’s first digital marketing agency exclusively for Life Science companies. We combine expert digital marketers, developers, designers, and “PhD-level” scientific marketers in one team.

Our mission is to be the #1 provider in the world of Life Science and Pharma digital marketing services and resources. This means delivering high-quality digital marketing services to our customers so they can better serve their audience.

Key Responsibilities:

Conversion Tracking and Reporting:
• Successfully set up and manage conversion tracking for clients’ digital marketing campaigns, ensuring accurate measurement of key performance indicators (KPIs).
• Use Google Tag Manager to set up conversion tracking across multiple platforms
• Develop and maintain dashboard reports that provide clients with actionable insights into their campaign performance, highlighting areas of improvement and success.

Data Analysis:
• Utilize analytical tools and techniques to analyze complex data sets, identifying trends, patterns, and opportunities for optimization.
• Translate data findings into actionable recommendations that align with clients’ business goals.

Dashboard Development:
• Collaborate with the Director of Business Analytics and other stakeholders to design and build informative and visually appealing dashboards that effectively communicate campaign performance and business impact.

Quality Assurance:
• Conduct regular audits to ensure the accuracy and integrity of conversion tracking data, making necessary adjustments to maintain data quality.
• Verify that dashboard reports are error-free, consistent, and reflect the most up-to-date information.

Client Communication:
• Work closely with clients to understand their reporting requirements and KPIs, tailoring dashboard reports to address their specific needs.
• Communicate data-driven insights to clients in a clear and concise manner, demonstrating a deep understanding of their business goals.

Continuous Improvement:
• Stay updated on industry trends, analytics tools, and best practices to enhance the effectiveness of conversion tracking and reporting strategies.
• Proactively identify opportunities to refine and improve dashboard layouts and reporting methodologies.

Technical Proficiency:
• Demonstrate expertise in analytics tools such as Google Analytics, Google Tag Manager, and data visualization platforms (e.g., Looker Studio, Tableau, Power BI).
• Troubleshoot technical issues related to conversion tracking and reporting, ensuring smooth data collection and reporting processes.

Competencies and Qualifications:
• 2+ years of experience in data analysis, digital marketing analytics, or a related role.
• Proficiency in Google Analytics and Google Tag Manager, including setting up conversion tracking.
• Experience with data visualization tools (e.g., Looker Studio, Tableau, Power BI) and creating informative dashboards.
• Strong analytical thinking and problem-solving skills.
• Excellent communication skills to convey complex data insights to both technical and non-technical stakeholders.
• Attention to detail and a commitment to data accuracy.
• Collaborative mindset, able to work effectively in cross-functional teams.
• Proactive attitude towards learning and adapting to new tools and methodologies.
• Familiarity with SEO, SEM, and digital marketing concepts (preferred).
• Knowledge of life science industry (plus, but not required).

If you are interested in applying for this job please do the following:

1) Please send an email to careers@supremeopti.com with the subject line “Analytics Specialist!”

2) In blue color font, write 2-3 sentences telling us your name, who you are and where you are from

3) In red color font, write a few sentences on why you think you would be a good fit for this job.

4) In black font, let us know about your analytics background and experience setting up analytics tracking.

5) Include a link to your Linkedin profile (required)

6) Did you find us on Indeed or Linkedin?

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits:
• Flexible schedule
• Paid time off
• Work from home

Schedule:
• Monday to Friday

Work Location: Remote